When it comes to building luxury cars, Bentley certainly knows what it’s doing. However, when it comes to building an AR app, Bentley is looking less Continental GT and more Geo Metro.

At least that’s our initial take after sampling the company’s new AR app, called Bentley 100 AR, which was released earlier this week.

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Still, Bentley deserves praise for entering the world of augmented reality, following the growing trend of using AR for automotive marketing. It’s a great promotional tool that allows… more


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