ARKit is a marketer’s dream. By providing tools for creating augmented reality experiences on mobile devices, AR apps can now be deployed easily alongside just about any campaign. As expected, we now have ARKit apps pushing wares ranging from automobiles to tequila.

Of course, AR and marketing were familiar bedfellows before ARKit. As such, new examples have arisen to engage football and music fans.

ARKit & Facebook Drive AR Apps for Porsche & Nissan

Two automakers started their augmented reality engines via two different platforms over the past week.

Porsche Cars North America tapped You… more


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