You may have recently seen a plethora of Instagram users, including celebrities and politicians, sharing a screenshot declaring that the platform will implement a new “rule” where it would own and could use your photos and videos however it wishes. The screenshots are part of an internet hoax, one that’s been around in one way or another since 2012, but what can Instagram actually do with your media?

This issue pops up every other year or so. Someone on the internet fans the flames of fear surrounding Instagram’s right to your content and that it can use your content “in court cases in… more


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