According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.

One way AR/VR earns revenue by asking customers to pay for the content directly. One company has raised funding to sell these AR/VR apps to medical professionals.

Otherwise, companies can monetize AR/VR is through advertising, and one company has devised a means via blockchain to measure ads in AR/VR using the user’s gaze, and they are… more

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