In a world full of augmented reality camera effects apps, one app is going in a more social direction.

On Tuesday, a rebooted version of Octi (which first debuted in 2018) dropped on the Apple App Store. Now, instead of merely adding AR effects to photos and videos, the app uses facial recognition to identify users and anchor augmented reality content around them in the form of a virtual belt.

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For some, the idea of facial recognition fused with an AR social network may induce chills… more


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