Listen up ladies, there’s no need to go to Sephora and model a hundred different shades of lipstick anymore. Now with Virtual Artist, Sephora’s award-winning app, for iOS and Android, you can virtually test thousands of shades of single and palette eyeshadows, lip colors, and even false eyelash styles from their new augmented reality-based feature.

Prior to the app’s expansion, users could try on an assortment of lip colors and false eyelashes, but Sephora goes a step further—adding a plethora of eyeshadows to the mixture, offering “Expert Looks” where users can preview inspirational looks… more


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