Just weeks after being acquired by comedian turned producer Byron Allen for $300 million, The Weather Channel has tapped augmented reality studio The Future Group to integrate immersive augmented reality experiences into its broadcast content.

Augmented reality made its live broadcast debut for The Weather Channel in 2015. The technology helps on-air talent at the network to explain the science behind weather phenomena and tell more immersive stories. Powered by Unreal Engine, The Future Group’s Frontier platform will enable The Weather Channel to be able to show even more realistic AR… more


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